From $1.90 to $65: A Look at What’s Driving WBT’s 3-Year Rally and Where It Could Go

WhiteBIT’s WBT has surged 3,337% in three years, reaching $65.30 from an introductory price of $1.90.

WhiteBIT launched its native token WBT in August 2022 at around $1.9. Three years later, it reached an all-time high of $65.30 – a gain of approximately 3,337% from its low – making it one of the best-performing exchange tokens on the market.

The numbers tell the story

WBT peaked at around $3 in September 2022, just weeks after its launch. It spent most of 2023 quietly grinding between $3 and $6. Nothing flashy. At the end of 2023, it closed the year at $5.78. A slow start by crypto standards.

Then came 2024. The token climbed steadily to close the year at around $24.61, about 4 times from where it started the year. And it’s in 2025 that things really accelerate. WBT rose above $30, then $40, then $50, finally reaching $65.30 on November 18, 2025, according to CoinMarketCap. As of February 2026, it consolidated around $50, with a market capitalization over $10 billion and ranked among the top 15 in the world.

What really motivates him?

WBT is not a standalone token. It is the native coin of WhiteBIT, one of the largest European crypto exchanges by traffic. The exchange was founded in 2018 and serves 8 million customers. It is also part of the W Group, which serves 35 million customers worldwide and has reached a total capitalization of $38.9 billion in 2025.

The WBT utility is integrated into the platform. WBT holders are said to benefit from up to 90% off taker fees, up to 100% off maker fees, free daily ERC 20 and ETH withdrawals, free AML checks, enhanced referral rates of up to 50%, access to staking rewards, VIP status, and access to the Earn program.

WBT has a maximum token count of 400 million. On top of this, the exchange runs a weekly token burning mechanism, creating deflationary pressure that reduces circulating supply over time. At the start of 2026, approximately 214 million tokens were in circulation.

Most notably, WBT was added to 5 S&P Crypto Indexes, underscoring the platform’s growing influence in the global digital assets market and highlighting a broader industry shift toward regulated, infrastructure-focused players.

Strategic measures that matter

WhiteBIT relies on tokenomics, but the exchange has also made strategic bets that have directly impacted WBT’s visibility and credibility.

In 2025, WhiteBIT doubled down by becoming the sleeve partner and official cryptocurrency exchange partner of Juventus FC. The deal marks a strategic move toward the company’s mission to make cryptocurrency more accessible to a wider audience.

On the expansion side, WhiteBIT launched its operations in the United States through WhiteBIT US, an independent entity capable of scaling and operating locally throughout the country. It also entered into a cooperation agreement with Saudi Arabia, focused on the Kingdom’s blockchain infrastructure, CBDC framework development and stock market tokenization.

Where could it go from here?

WBT is currently trading approximately 25% below its all-time high, with 99.52% of its circulating supply in profit according to recent on-chain data. This is a positive position, but it also means that the token is at a level where holders could profit in the event of broader market weakness.

The bullish argument relies on continued FX growth, continued geographic expansion (US and Saudi launches are still early), institutional adoption, and the deflationary burn mechanism that is steadily compressing supply. WhiteBIT also mentioned that it is currently progressing its MiCA compliance efforts and seeking to obtain a European license.

If WhiteBIT continues to move at its current pace and the broader crypto market enters a sustained bull cycle, WBT could surpass its previous high.

The bear case is simpler: exchange tokens live and die based on the performance of the exchange. Regulatory headwinds, increased competition from Binance or Coinbase, or a prolonged market downturn could dampen momentum.